VIVA! Art Action Montréal takes the protection of your personal information very seriously. We understand the importance of maintaining the confidentiality of your personal information and are committed to protecting it. This privacy policy describes the types of information we collect, how we use it and how we protect it. 

Personal information we collect

All information that relates to an individual and could be used to identify them (e-mail address, telephone number, contact information, etc.) is referred to as “personal information.”

We only collect personal information that is necessary to provide our services and carry out our activities.

This information may include:

• Your first and last name; 
• Your email address;
• Your language preference.

We do not collect sensitive personal information such as your ethnic origin, political opinions, religious beliefs or health status.

Use of personal information

We use your personal information when you make transactions on our digital platform and to communicate with you about our activities and promotional offers. We do not share your personal information with third parties for marketing purposes without your consent.

It is also important to note that VIVA! Art Action Montréal is not responsible for the use and disclosure of personal information that you yourself provide to third parties. 

Sharing your personal information 

In order to provide you with the products and services you have requested, we may share your personal information with trusted third parties, including: 

• Providers of investigation and inquiry services in the event of an incident or breach of personal data; 
• Technology service providers who distribute our email newsletters (Mailchimp).

Mailchimp

We use Mailchimp to distribute our email newsletters. The privacy policy for this marketing platform is available here: https://mailchimp.com/legal/ 

You can unsubscribe from our mailing list at any time by clicking on the “unsubscribe” link at the bottom of our newsletters. 

Cookies

We use cookies to improve your browsing experience on our website and to better understand how you use it. Browsing cookies are small files that are stored on your computer when you visit our website. They contain information such as the display language and certain browsing habits. This data is used to enable certain features and facilitate your browsing. The information collected by cookies is confidential and anonymized at all times. You can disable or block cookies by configuring your browser settings. 

Security of your data 

We take appropriate security measures to protect your personal information from unauthorized access, alteration or disclosure. We limit access to your personal information to employees who need that information to provide the services you have requested. 

Links to other websites 

We are not responsible for the practices employed by websites linked to or accessible from our website, nor for the information or content found there. Remember that when you use a link to go from our website to another site, our privacy policy no longer applies. Browsing and interacting on any other website, including those that have a link on our site, is subject to that website’s own rules and policies. 

Retention period 

Your personal information is retained by VIVA! Art Action Montréal only for the time necessary for the purposes for which it was collected, unless a longer retention period is required or permitted by law. If we no longer have a legitimate business interest in continuing to process your personal information, we will delete or anonymize it, or if this is not possible (because, for example, your personal information has been stored in backup archives), we will store your personal information securely and ensure that it is no longer processed until it is possible to delete it. 

Access to your personal information

Once we have properly identified you, you may request to view the personal information we hold about you, as permitted or required by law. In some cases, a written request from you may be required.

Access to your personal information is subject to the jurisdiction of local laws and courts. 

Contact details of the person responsible for protecting personal information 

The person responsible for protecting personal information collected by VIVA! Art Action Montréal is: 

Michelle Lacombe
Director 
info@vivamontreal.org 

The person responsible for protecting personal information will contact you within thirty (30) days of receiving your email. 

In the event of a serious privacy incident, VIVA! Art Action Montréal will notify the Commission d’accès à l’information du Québec (Quebec Access to Information Commission) and the individuals affected by the incident. 

Your consent

By using our services, you consent to the collection, use and disclosure of your personal information in accordance with this privacy policy. If you have any questions or concerns about the protection of your personal information, please contact us by email at info@vivamontreal.org. 

Updates to the above policy 

We reserve the right to modify this privacy policy at any time. Any changes will be posted on our website and will be effective immediately. 

This version was updated on September 19, 2025.